Avenue For Growth Program

- Grow and Scale with Confidence -

Our SIGNATURE GROWTH PROGRAM is a growth accelerator program tailored for you, a growth-focused CEO of a smart, modern company with great ambitions. Our coaches have a long experience from different niches, industries, and business models, and you get access to the entire team's expertise. You and our team will develop a strategy and action plan that works for your company.


Growing a business requires a lot, and if you’re feeling confused, it’s most likely due to the following:

  • too much stuff online makes you over-consume and under-commit. You can’t choose which of the strategies are for you, and what you can just ignore
  • nobody has actually presented you with a proven plan connecting the dots. A plan that has a clear structure, direction, and milestones.

Good news: we have a plan. It’s simple and effective. It does require you to work, but when you do the work, you will see the results. The best part is this: you’re always just a few days away from a call where you can ask any questions you have!

Overwhelm is killing your progress leaving you overworked and stressed. We don’t want that! The Avenue Growth System let’s you focus on the right things at the right time to grow your business, regardless of the stage you’re at, and where you want to get.

This is how it works:

  1. The first thing to fix is your core, intentions, and decide how your business is going to operate.
  2. The second thing is to decide who you want to serve.
  3. The third thing is to understand what makes them buy (and what makes them NOT buy).
  4. Then we create a product (or a service but we always talk about products, cool?) that gives them the results they want.
  5. After that, we keep structuring a great mix of products that lets you grow, scale and run with profits.
  6. We build the assets your business needs to position you as THE ONE everyone wants to interact with.
  7. Then: we dash some brand magic (but not just the visuals… we design the values, personality, visuals, and stories that attract the right buyers).
  8. Now, we’re ready to get a bit technical 🙂 Time to engineer a sales system that works for you.
  9. Then: a marketing system that fills your sales pipeline (every day).
  10. We add some automation to the mix too…
  11. So how can we fill your sales and marketing system? Well, we generate traffic: free or paid.
  12. After that, we implement some simple rituals to add value to your audience.
  13. We also add some activities to increase your audience.
  14. On top of all that: we help you plan and measure everything so you KNOW what works, and what doesn’t.

Simple? Yes.

Easy? Well, it is what you make it. We will help you but you need to do the work.

Have you been trying to launch but you only hear… nothing? It’s pretty normal, and we have a solution to that. It’s called: Concept That Sells Framework; a systematic way of creating something that people want to buy, and then offering that thing to them for a price that feels good for them and you.

Before this is fixed, no marketing is going to work. That’s why we start with this!

Are you confused about marketing? The chance is that you’re only focusing on the top-level activities such as posting on socials, or alternatively: not doing anything at all?

There’s a secret to marketing that works, and here it is:

  • you must know what your audience wants
  • you must have a system that moves them from awareness to purchase

It’s pretty simple if you think about it, yet so many businesses don’t spend enough resources to build the system. They ‘think’ they have done their marketing thing if they publish images on socials and use the right hashtags…

Sorry, it’s not working. Let’s take this thing seriously and finally build a SYSTEM that works for you, and as we prefer: is pretty cool so that your audience instantly feels you’re the one.

Is your sales game a bit off? There’s a risk that…

  • you’re trying to push sales message to people who are not interested at all
  • you haven’t warmed up the right person enough
  • you don’t have a system that moves the sales process with ease and confidence
  • you flinch when you need to talk about money
  • you don’t follow up enough

Does any of these reasons sound like it could be a reason for your sales not working too well?

The great news is this: We have a plan for you! A sales system is one of the most fundamental systems we help you build, and it’s a combination of strategies, messaging, and technologies. Frankly: you need all these. Let us help you build your sales system!

Are you spending a lot of money to drive traffic from the socials, meaning: an agency is hired to run your digital media and you have no clue what you get?

This is quite normal, and we have a plan to solve this:

  • we teach you how to run digital campaigns by yourself… or…
  • we teach you what you have to have in place (and help you build that thing too) so that you can make better purchases if you want to outsource / delegate the traffic generation

Does technology give you a bit of a headache? We get it.

Our mission is to empower millions of small business owners to use today’s technology to get better results, faster ROI, and better life. We are technology nerds (and proud of it) and our superpower is to help you untangle the technology jungle. We will guide you right in the digital transformation of your business; regardless of if it’s about parts of your business (sales & marketing) or fully transform your business into the digital age (deliveries, operations & management).

What is your idea of SUCCESS?

A real business that's based on ASSETS instead of trading hours for cash?

Considerably increased revenue & profitability supported by SYSTEMS that work even if you don't?

CLARITY on what you're supposed to do next to grow your business?

Understanding of the marketing and sales technologies and your unique GROWTH ROADMAP?

Complicated business problems SOLVED with a team of consultants and coaches who have your back?

I have attended a lot of different educations during my time as business leader. What Tiina does is that her system connects the dots to make the picture complete. This is unique. I’m really excited to see how our results will improve in the future.

Barbro Axelsson


Durewall Institutet

I can highly recommend Tiina and Avenue. The program and the energy gave me the power to improve and walk further out of my comfort zone, made me more digital and crossed new boundaries. It was a pleasure and great business opportunity to work in her program.

Karin Holmström

CEO & Artist




  • Are a service provider, coach, consultant, product business owner, online business owner, speaker, author, expert…
  • Want to run a business with massive growth potential
  • Are ready to reach bigger markets and become a leading brand in your industry
  • Are ready to work smart and hard to get to your individual goals
  • Are ready to implement technologies that are required in today’s business environment to grow effectively
  • Understand that systems and processes are the key for growing and scaling your business
  • Call the shots, ie you are the business owner


  • Are not serious about your business
  • Are not willing to do the work to get the results you desire
  • Believe there is a quick way to build a fortune
  • Believe you have all the answers and don’t need help
  • You’re not willing to invest in your growth


Honestly – you probably need both. We all do.

Avenue For Growth is a combined consultation and coaching program. This means that we work on both strategies and tactics, and the mindset and leadership. After been working many years as business consultants we have discovered that a company leader needs knowledge in the form of new strategies, techniques, and tactics, and support in the form of coaching, follow-up, and accountability. We also believe that you, as the visionary leader, must have a certain set of beliefs and rituals that will turn your actions to results.

We are experts in guiding you to the right strategies, right tactics, right rituals and help you build the right kind of belief system – depending on where you are right now, and where you want to get.


  • Creating a profitable, scalable business model and assets that increase the value of your company
  • Engineering systems and automation for client acquisition, infrastructure and business management
  • Getting visibility in the marketplace, designing the right positioning and authority

We offer you consulting & coaching.


We combine online learning with tasks, joint consultation workshops, and 1-on-1 consultation with our certified growth experts and leadership coaches for fully customized strategies that you can implement in your business.

The curriculum is carefully tailored with busy leaders in mind, and our focus is to help you grow your company and systematize workflows to maintain a healthy portion of free time and fun in your life too.


We’re not here to give you random tips.


You will get a system for growth.


The system that you and your coach decide you should implement is tailored to your current stage, your business model, and your ambitions. No two companies are alike, that’s why we do NOT only focus on one business model. We work with physical goods, designers, e-commerce owners, online course creators, B2B consultants, photographers, designers…

There’s a systematic approach to growing and scaling a company, but the details vary very much.

Tiina has quickly understood my situation, and guided me forward to feel good and able to lead my company forward. She has motivated and given me tips, she has inspired, and expected results.

Mariana Ramselius

Interior Architect at Silander Holst S.L


By the results I’ve got right from the start launching my company I can boldly declare that Tiina is a top professional in her business niche. I am forever thankful.

Ania Berggren

CSD Women’s Leadership Academy International





We look at your business model, and design a concept that’s easy to sell, easy to buy, easy to deliver, easy to multiply and grow. We set intentions, client profile, brand promise, profitable packaged offering and a brand that attracts the right clients. This is elementary for you to be able to grow and scale.


We engineer growth strategies and tactics that work for your business. We help you to build systems and processes for marketing and sales; a structure that makes your client acquisition process fun, effective and effortless. You will implement technologies that work for you, and ignore what you don’t need.


We help you engineer an automated client acquisition system that will introduce your business to new people every day, and seamlessly onboards your prospects to becoming clients and customers. We also focus on process automation to make your work easier, and less hands-on.


We help you become seen as the leading expert in your industry. Your systems are ready and working to convert your audience to clients. You are ready to impact and influence. We help you understand your numbers and scale with confidence, prepare you for the next level of leadership and growth.

And then what?

We will guide you to the next level strategies and tactics, but first:
Let's engineer your unique AVENUE FOR GROWTH.

ENGINEER a business model that's PROFITABLE
BUILD an ecosystem of products and services that SELL AT SCALE
DESIGN an attractive brand that your customers LOVE
SYSTEMATIZE your activities for better RESULTS
IMPLEMENT the best marketing and sales strategy for your business
AUTOMATE to get hands free
BECOME seen as the LEADING EXPERT in your niche
MEASURE the right things to make strategic DECISIONS
GROW with confidence

Without hesitation, I offer a glowing recommendation of Tiina.

After being introduced to her work and method, I decided to become an Avenue client and I must say my time and money was well invested.

Avenue is not like other programs that you don’t do anything with. It engages you to really engage your business and your leadership from the perspective of REAL growth which is all about having a strong foundation in vision, direction, strategy, and implementation.

Tiina really shines when it comes to operations. And the special touches she infuses into the experience, like the CEO Week’s, brings surprise and delight to the growth process.

Avenue has supported me in committing to reaching a new standard in how I lead my business. For that, I will be forever grateful.

Ozioma Egwuonwu
Chief Strategic Transformation Officer | TEDxSpeaker | Strategic Advisor | Keynote Speaker | Consultant


We offer a SYSTEM that takes you from A to B. A system that takes you from start to finish.


It doesn’t matter if you want to launch/grow an online business, local business, or B2C/B2B services, or combine these into a winning concept. We work with several different business models and often combine different assets to create a unique growth system.


We strategize, measure, set correct KPIs, follow up.


In addition, we do it together all the way in a small group of dedicated, cool business owners.




We host masterclasses, workshops & open office calls several times per month, which means you never have to go many days without talking to your coach and other experts in our team.

Where else can you get this level of expertise + support when and as often as you need?



For us, your business success equals our personal success.

That’s why, we give you everything we got, and in return:

You commit to do the work. Bueno?


  • First, you hire an expensive digital agency that does not give you the results you want (here’s a secret: digital agencies run traffic for you. It can be a great idea IF you have a solid sales system in place. If not, you’re throwing your money in the Pacific Ocean)
  • Or, you take a big, international online program without any individual support (secret: it’s not information you need, it’s implementation and support. Logically you know it too)
  • After that, you continue to various ‘Instagram success’, ‘Facebook advertising for beginners’, or why not ‘Webinars that convert’ because they all sound like that only thing you need to do to grow (shiny shiny objects)
  • Next program may be somewhat unclear about mindset and the law of attraction (—)
  • Productivity program to get quick results is always a good idea (not without a solid goal setting, measuring and accountability structure)
  • Branding intensive you need too, as well as pricing workshop (or how about a full business model design?) 
  • And, don’t forget the “how to sell high-ticket offers” expensive high-ticket program (which, in most cases teach you to launch an online course even it’s not the right choice for your business model)
  • After all this and a lot of money poorer, you are struggling to get your stuff together…
  • You wonder who you can ask for advice in your specific situation…
  • And then you start following a lot of hocus pocus online…
  • Then you stop doing everything together because nothing works…

–> In hope that someone could give you a system that works for YOU.

No growth. Headache. Anxiety.


Here’s the thing: we know you want someone to look at your systems and determine the leaks, the weaknesses, and the areas of improvements, correct?


Lack of personalization is THE reason you don’t get results by following a one-size-fits-all online program.

Your investment: 2900 EUR


I'm a beginner with no business yet, can I join?


Can I access all the materials at once?


I'm building a coaching business, consulting, B2B, B2C. This works?

We are particularly specialized in building an EXPERT business, and how you want to deliver your expertise, that’s up to you.

If you do the job, our systems and strategies work for your business. As long as you own your brand and business (ie we only work with CEO / owner and not with team / employees), have high ambitions and healthy work ethic, and also are a person who takes action, the Avenue Growth System works for you.

I have these things in place and need next level strategies and consulting. What should I do?

Book a call so we can talk about the Legacy Program.

How long is the program?

12 months at a time.

What are Open Office, Implementation Labs and Masterclasses?

OPEN OFFICE CALLS are calls where you can join together with other members, submit your questions in advance, and get guidance. We currently host 2 open office calls per month. Open office calls are not recorded. 

IMPLEMENTATION LABS are our joint workshops where we go through different themes as well as questions & answers. These are usually of technical nature and center around the implementation of the sales & marketing systems and tools. Labs are recorded.

MASTERCLASSES are trainings that introduce new strategies and advanced tactics, often based on our members’ needs. Masterclasses are recorded.

We host all events online in Zoom rooms and recordings are available in the client portal.

What are the CEO WEEKS?

Each quarter, we host a special week with workshops and assignments that are focused on planning. We set the vision, direction, plan, and goal, and measure the outcome from the previous quarters. Highly recommended to join!

Can my team members use my login?

You can share your login with one additional owner if you have a partner, for example a spouse, or with a VA or any other member in your team who is helping you build your sales & marketing system. But we prefer to work with CEO’s / owners.

I live in different country than you

We have members from all over Europe & beyond! You will have access to the program online so that you can fit your progress around your life. We rotate the call hours to accommodate our international members, and provide recordings of each session.

How much time will it take?

This is very individual and depends on so many factors.

Please remember: inside our programs, we WORK. This is not education but implementation. We’re here for you, but you need to commit to doing the job.

Do you have physical meetings?

We plan to as soon as possible.

How much access do I have to my coach?

You will meet your coach at the Workshops, Masterclasses, Open Office calls several times per month.

What if I need more help?

We have a team of certified coaches who’d love to help you to implement the Growth Activators you need. You can book 1:1 coaching at a member’s rate.

Tiina, I saw another coach offer exactly same stuff! Copycat?

Thanks for paying attention to it! You may have come across one of our fantastic certified coaches who owns the right to sell the Avenue Programs and Products. You will meet them at our workshops! But if it is someone who is not certified and has copied our site so please tell us so we can go gangster on them.


This is a consulting & coaching service with 25% Swedish VAT…

  • If you have a valid EU VAT number –> no VAT is added.
  • If you are a EU company without a VAT number –> You must provide company registration papers for our tax authorities. Contact us before you signup so we guide you!
  • No business yet & in EU? Swedish VAT will be added.
  • Brexit – above rules apply.
  • If you’re outside of EU VAT zone –> no VAT is added.
  • Swedish VAT number –> 25% Swedish VAT is added.

If this is confusing, please check with your accountant 🙂