At Avenue, we are a team of engineers, designers, and marketers. We do growth engineering. So you might wonder… What is it? Is it for me? Let’s figure out! Growth engineering is the intersection between product development, customer acquisition (–> marketing & sales), data, and leadership. While traditional marketers focus on traffic generation and brand awareness, and sales teams…Details
This is personal… my founder story. Shall we create yours? Many years ago, I decided to quit my corporate IT & Management Consulting career and dedicate my time and effort to doing my own thing. The decision, as scary as it was, was the best I’ve ever made. Now, I don’t have a fancy…Details
In today’s Growth Activator video, I’m talking about a growth activator that is crucial for all leaders, experts, and business owners! It’s about having a solid plan for your continuous development, and also space for them to take place. I’m sharing my 5 AM ritual, and well as the night time rituals, and what…Details
Today we’re talking about the most difficult job as the leader in your company. I talk about having the vision that nobody else sees, and how important it is to hold that vision when nobody else believes in you.
Today I’m talking about 3 winning strategies for digitalizing parts of the whole of your business. In my opinion, all businesses should digitalize at least two key features: client acquisition client onboarding Also, if you really want to scale your business, you’ll also want to look at digitalizing your products and offers.Details
In this episode of Avenue Growth Activators I’m talking about the importance of putting your message out to the world, and also understanding it’s your right to get well paid for your expertise.
Today I’m going to cover the 3 reasons why you should aim to position yourself as an expert in your industry. I held a talk about this topic in Marbella earlier this Spring, you can watch the (longer) replay of it here (CLICK). Why is expert positioning THE strategy you should implement going forward?…Details