OUR CAPABILITIES

We are 360º growth engineers focusing on helping people, product, and experience brands grow and scale. Read more about our capabilities below.

POSITIONING DESIGN

In our world, growth always starts with positioning. We need to understand who you are for the people you attract; your clients, the vendors, the partners, the messengers. Also; your niche, your category, your authority builders, and your brand elements...

Many times, this work includes repositioning your firm to serve at a premium or luxury level, and that requires intentional brand design and development. It doesn't matter whether we will be working on your client experience or marketing systems, we need to understand and cement your positioning in the marketplace.

CLIENT EXPERIENCE DESIGN

Client experience is everything that happens from the first touchpoint to the last. It includes your marketing, sales, onboarding, offer structure, pricing, materials, delivery systems and tools, communication, project management, delightful touches that make your clients love you, offboarding, recurring business, and referrals design.

This is what makes your firm stand out and become permanently profitable and scalable. With the right client experience, you will be able to add team members to deliver your excellence, and remove headache and stress. Of course, as Systems Engineers, we also add technology to your client experience to be able to automate many steps in your delivery process.

It doesn't matter if you sell premium white-glove services, physical products in your e-commerce store, online courses, or maybe own a spa. Every business has its client experience, and we want yours to be excellent.

SALES & MARKETING SYSTEMS DESIGN

Most business owners would agree that sales and marketing are the key operations in any business, at any stage. So do we. We help you design your signature sales process, a streamlined system that helps you sell more with elegance and ease. Then we help you design your sophisticated marketing engine bringing you new leads and clients every day.

We engineer your client acquisition infrastructure and help you install the tools, systems, and automation you need. We help you find the right vendors, virtual assistants, or key team members to take your sales and marketing activities to a professional level.

We can join your team as a fractional CMO and set up your strategy, systems, and metrics, and train your team to run very successful sales and marketing operations.

BUSINESS MODELING & REVENUE STREAM DESIGN

Once you hit a certain stage with your business, maybe it's time for you to start thinking about new, exciting revenue streams. This could be to increase your profits, expand your business to new markets, become iconic in your industry, or build a mainstream brand.

We can help you add these revenue streams in a systematic, structured way so you can grow profitably, and without sacrificing quality and wellbeing. Examples of multiple revenue stream we have implemented with success: coffee table books, online courses, signature product lines, licensing deals with furniture and fashion houses, membership clubs, events and retreats, e-commerce, showroom, and wholesale businesses.

There's no one-size-fits-all growth avenue. Let's put our smart heads together and figure out yours!

GROWTH INFRASTRUCTURE DESIGN

When you scale your business, you will have an increasing need for a solid growth infrastructure. We help you implement the processes, technology and people your growing business needs. This infrastructure can be about front-end systems for sales and marketing, or back-end systems for increasing your operational efficiency. Either way, as former IT Consultants, we can custom-design your whole growth infrastructure and help you find the best vendors and tools to scale your business.

HOW DO WE WORK TOGETHER?

We run programs tailored to your current stage, where you want to get, and what your needs for support & customization are. Explore our different options below!

Avenue Essentials

Our flagship program Avenue Essentials is a consulting, education, and implementation intensive dedicated to helping you redesign your positioning, elevate your customer experience and digitalize your marketing, sales, and branding.

Consulting Projects

Our short consulting projects are designed to solve a specific problem at a time, using the Avenue Growth System™ as our framework. Book your project today!

Avenue Advisory

Avenue Advisory is a private coaching program designed to take your business to the next level. This is for the CEO / owner of a small business who wants private, personalized coaching and consulting.

GROWTH IS A CHOICE

We are committed to helping you increase your company's value, operational efficiency, profitability, impact and personal joy.